Financial Backing

Life insurance carriers are rated according to their financial strength. This refers to their ability to meet the ongoing obligations to their policy holders and contracts. There are approximately four highly respected independent rating services in the insurance industry that best measure the financial strength and operating performance of a carrier. As an agent with The Alliance, you’ll appreciate working only with companies who rank highest on these lists. An insurance policy is only as good as the company that backs it. If the company cannot support future claims or benefits, the policy is not worth the paper it is printed on. You’ll be affiliated only with top name, top rated and top financially strong insurance carriers.

Market Credibility

While there are several life insurance rating services that determine the financial strength of a carrier, customer satisfaction ratings are equally as important. The Alliance partners with over a dozen top rated insurance companies with extremely high grades in both their financial stability and their approval among their clients. Most of the carriers are also very recognizable by name and reputation. You may recognize some of them by name.

Mutual of Omaha is a Fortune 500 company who sponsors the College World Series and a wildlife and nature television show known as Wild Kingdom.

Fidelity & Guaranty has been in business for well over 50 years and provides protection for nearly one million Americans.

Foresters has been around for over 140 years and invests massively in scholarships for students in the United States.

Transamerica dates back as far as 1904. They proudly offer financial protection to us just as they did our parents and grandparents.

These are just a few of the companies NAA represents!


As an agent, you’re going to have a huge advantage in the insurance market for a number of reasons. By partnering with multiple insurance carriers, you’ll be able to provide your clients with the best option that satisfies both their coverage and budget needs. Your clients will be able to choose their carrier, the amount and type of coverage, the length of time they want to pay for the policy, the amount they pay per month, and even what day of the month they want their payments on!

Since statistics show that people will purchase insurance seven times in their lifetime, the flexibility and diversity of products you can offer will be just as important years down the road as your clients’ needs change.

Start your career with the alliance today.